While I am not an IT guy by trade, I often get asked by friends and family to troubleshoot problems with their email. Interactive design
Being creative is not a 9-5 job for most, but rather a way of life. Creatives are passionate, constantly striving for perfection on a daily quest for excellence. Creatives think, read and observe. A lot.
To effectively use social media, you need to be engaged and have a presence with your audience on a consitant basis. How does a busy professional find time in their busy schedule to surf facebook, join the conversation on twitter or catch-up with colleagues on LinkedIN? Two words. Daily commitment.
Don’t make your viewers dig for the relevant content they were searching for. Direct viewers to a landing page or specific area of your website.
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